The NFL’s latest jersey sales figures reveal that the quarterback position remains the league’s marketing goldmine.
According to data released this week, the top three highest-selling jerseys in the NFL through October all belong to quarterbacks: C.J. Stroud of the Houston Texans, Caleb Williams of the Chicago Bears, and Patrick Mahomes of the Kansas City Chiefs.
Although he’s going through a bit of a sophomore slump in Houston, there’s no denying C.J. Stroud’s popularity in the league.
Meanwhile, it’s been a frustrating season for Caleb Williams in Chicago. However, with the Bears being one of the biggest brands in the NFL, it comes as little surprise that the former Heisman Trophy winner ranks so high on the list.
Now, when it comes to Patrick Mahomes … well, let’s just say that no explanation is needed for why he ranks No. 3 overall. The only reason why he isn’t higher is because so many fans already own his jersey.
Other teams with a surge in jersey sales include the Detroit Lions, who placed two players in the top 10. Defensive end Aidan Hutchinson secured the fourth spot, while star wide receiver Amon-Ra St. Brown claimed sixth.
These high rankings reflect the Lions’ recent rise in popularity and success on the field.
Surprisingly, Washington Commanders quarterback Jayden Daniels holds the fifth spot, squeezed between the two Lions stars.
After years of disappointment under former owner Dan Snyder, some Commanders fans may still be cautious, but Daniels’ impressive rookie season has begun to revitalize Washington’s fanbase.
With the Commanders sitting at 7-3, Daniels seems poised for a strong Rookie of the Year bid, evoking memories of Robert Griffin III’s electrifying 2012 season. (Although that’s the only comparison Washington fans want to hear between those two.)
Rounding out the top 10 are established stars like CeeDee Lamb of the Dallas Cowboys at No. 7, followed by Buffalo Bills quarterback Josh Allen at No. 8, and Minnesota Vikings wide receiver Justin Jefferson at No. 9.
Both Allen and Jefferson moved up from last year’s rankings, where they placed 10th and 11th, respectively, on the jersey sales list.
Notably, Las Vegas Raiders defensive end Maxx Crosby made one of the largest jumps into the top 10 this year, ascending from his previous position at No. 30 to No. 10 overall.
The complete top 10 in order goes as follows…
1. C.J. Stroud, Houston Texans
2. Caleb Williams, Chicago Bears
3. Patrick Mahomes, Kansas City Chiefs
4. Aidan Hutchinson, Detroit Lions
5. Jayden Daniels, Washington Commanders
6. Amon-Ra St. Brown, Detroit Lions
7. CeeDee Lamb, Dallas Cowboys
8. Josh Allen, Buffalo Bills
9. Justin Jefferson, Minnesota Vikings
10. Maxx Crosby, Las Vegas Raiders
What are your thoughts on the list? … What surprises you the most???
